Key Responsibilities
- Create monthly strategies
Ideate, build & execute consumer lifecycle programs to drive retention, reactivation engagement and onboarding with a focus on Conversions, LTV & repeat purchases.- Innovate, launch, and grow new marketing programs on the platform in areas such as consumer delight, loyalty, recommendation and automated marketing.
Trends, and insights via tests and iterative optimization term product roadmaps leveraging these the channel mix to maximize retention order to optimize re-engagement strategies.
- Desired Experience 3 Years - 12 Year
Function Marketing oriented businesses trade-offs against business priorities actionable marketing plans Education Type :Graduate (Any Graduate)
- Analyzing of retention programs, making continuous improvements based on performance,
Partner with the product team (website) to translate business goals into short term and long-- Comfortable in generating a strategic vision as well as glide path with product teams.
Stay abreast of new innovations and the latest technology trends and explore ways of
- Work closely with the Acquisition team to build processes for customer onboarding process in
Work closely with Business Analytics and Digital Marketing teams to build prediction models in- 3+ years of experience in user management, consumer lifecycle or CRM roles in consumer-
Expertise in using tools like Clever Tap, WebEngage, etc
- Expertise in creating journeys for different customer segments
A hustler and a leader with great attention to detail- A keen sense of ownership, speedy execution and resourcefulness
Demonstrated skills in managing complex processes with multiple business owners, making
- Passion for data, metrics and quantitative/qualitative analysis, and ability to turn analysis into
Ability to develop strategies and measurable implications with strong analytical skills- Prior experience in managing and developing people and skills is a must
Prior experience of working with e-commerce, D2C companies will be a plus
Job Types: Full-time, Permanent
Schedule:
Experience:
- total work: 1 year (Preferred)
Work Location: Hybrid remote in Mumbai Suburban, Maharashtra
