CRM jobs are for those aspirants who know their customers' needs and are willing to go to any lengths to fulfil them. The applicant of CRM jobs must know really well the value delivered to customers and the problems that customers face or are trying to get solved. The candidates should not only be able to solve customer requests and issues but should also proactively offer ideas and insights to better the customer's needs and challenges. The customer relationship manager needs to follow up on every subject and make sure that the customer is wholly satisfied and is using the product or the service to its maximum without facing any glitches. The CRM Manager will need to work in coordination with customer service, operations as well as marketing staff to maintain a focus that is solely towards the customer. S/he will be expected to undertake activities that help create lifelong customers. The position of a CRM also involves a strong knowledge of budgeting as well as forecasting. Training in social psychology and the social sciences go a long way to help bolster strong customer relationships. CRM jobs also entail being aware of the inherent value customer relationships, and also be trained to comprehend and identify the importance of existing customer profiles. The CRM Manager is also supposed to be accountable for retention campaigns, from conceptualization through to the end to analysis.