Responsibilities:
Assist in planning, executing, and monitoring marketing campaigns across multiple channels, including
websites, emails, social media, advertising, and events.
Help plan and coordinate company events, webinars, and other promotional activities to enhance brand
visibility and generate leads.
Create compelling content for various marketing channels, including websites, case studies, eBooks,
and social media posts.
Collaborate closely with the marketing and sales teams to build, manage, and update creatives,
promotional materials, presentations, videos, and collateral.
Work closely with cross-functional teams, including sales, product management, partnerships, and
customer success teams, to ensure marketing initiatives align with overall business objectives.
Conduct market research to identify trends, competitive intelligence, and customer insights and
build/adjust campaigns accordingly.
Collaborate with partner and customer teams to identify, build, and execute co-promotional campaigns.
Track and analyze marketing metrics and campaign performance to measure effectiveness and identify
areas for improvement.
Profile:
Master's degree in business administration (MBA).
2-3 years of experience in marketing, preferably in the enterprise software development industry.
Strong understanding of marketing principles and strategies.
Skilled in conducting thorough market and competitive research.
Excellent written and verbal communication skills.
Creative thinking and problem-solving abilities.
Proficiency in Microsoft Office Suite and marketing tools/platforms (e.g., CRM, marketing automation
software, Google Analytics).
Job Types: Full-time, Permanent
Schedule:
Education:
Work Location: In person