Marketing and Sales Manager

Reports to: Sales and Marketing Manager

Job Type: Full-time

Overview:

We are seeking a dynamic and results-driven Marketing and Sales Specialist to join our team. The ideal candidate will play a pivotal role in driving growth for our SaaS products by creating and executing marketing strategies and closing sales deals. This is a fantastic opportunity for a professional with a passion for SaaS solutions, an analytical mindset, and a drive to exceed targets.

Key Responsibilities:

Sales Responsibilities:

• Lead Generation & Qualification: Identify, target, and qualify potential customers through outbound efforts, inbound inquiries, and lead nurturing.
• Sales Pipeline Management: Manage and maintain the sales pipeline using CRM software, ensuring timely follow-ups and updates.
• Customer Demos & Presentations: Conduct product demonstrations and presentations to prospects, addressing their business challenges and proposing solutions.
• Proposal Preparation & Negotiation: Prepare tailored proposals, negotiate contracts, and close deals to meet or exceed sales targets.
• Customer Relationship Management: Build and nurture long-term relationships with clients to foster loyalty, upsell services, and manage renewals.
• Collaboration with Product Teams: Provide customer feedback to product teams to influence product enhancements and ensure customer needs are met.

Marketing Responsibilities:

• Campaign Development: Plan, execute, and optimize multi-channel marketing campaigns, including digital, email, content, social media, and events.
• SEO & Content Marketing: Collaborate on creating SEO-optimized content to increase organic traffic and drive lead generation.
• Lead Nurturing: Develop and manage lead nurturing campaigns using marketing automation tools to convert prospects into qualified leads.
• Market Research: Conduct competitive analysis and market research to identify trends, new opportunities, and customer pain points.
• Brand Development: Help build the company's brand by ensuring all marketing materials align with the company's vision and messaging.
• Reporting & Analytics: Measure and report on the performance of sales and marketing activities using data analytics and KPIs to refine strategies.

Qualifications:

• Education: Bachelor's degree in Business, Marketing, or related field.
• Experience: Minimum of 3-4 years of experience in sales or marketing within the SaaS industry.
• Skills:
• Strong understanding of SaaS sales cycles and digital marketing strategies.
• Excellent communication, presentation, and negotiation skills.
• Proficiency in CRM and marketing automation tools (e.g., HubSpot, Salesforce, Marketo).
• Analytical mindset with the ability to use data to make decisions.
• Ability to work both independently and as part of a collaborative team.

Preferred Skills:

• Experience with SEO, SEM, and content marketing.
• Understanding of customer experience and journey mapping.
• Familiarity with SaaS pricing models and subscription-based sales.

Benefits:

• Competitive salary and commission structure.
• Health insurance and retirement plans.
• Professional development opportunities.
• Flexible working environment.

Job Type: Full-time

Pay: 35,000.00 - 70,000.00 per month

Benefits:

• Cell phone reimbursement

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Education:

• Bachelor's (Preferred)

Experience:

• total work: 4 years (Required)

Work Location: In person

Application Deadline: 28/09/2024