Job Title: Team Lead - Digital Marketing
Location: Aurangabad, MH
Experience: 4-6 years
Department: Digital Marketing
Type: Full-time
Role Overview:
We are seeking a dynamic and experienced Digital Marketing Team Lead with a proven track record in B2B marketing. The ideal candidate will have hands-on experience in SEO practices, website management, paid marketing, performance marketing, report planning, SEO and blog strategy development, and knowledge of CRM. A digital marketing certification is mandatory.
Key Responsibilities:
- Lead, mentor, and manage the digital marketing team.
- Oversee daily operations and ensure alignment with strategic goals.
- Foster a collaborative and productive team environment.
- Develop and implement innovative SEO and digital marketing strategies.
- Drive lead generation and branding efforts.
- Design and optimize lead funnels for maximum conversion.
- Execute critical digital marketing tasks, focusing on SEO and paid marketing.
- Monitor and analyze campaign performance.
- Optimize campaigns based on data-driven insights.
- Develop and implement blog and content strategies.
- Coordinate with other departments for seamless execution.
- Ensure alignment with overall business objectives.
- Prepare detailed performance reports.
- Present insights and recommendations to senior management.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- 4-6 years of hands-on digital marketing experience.
- Proven experience in B2B marketing.
- Digital marketing certification (mandatory).
- Proficiency in SEO, website management, paid marketing, performance marketing, report planning, SEO and blog strategy development, and CRM.
- Strong analytical skills and data-driven mindset.
- Excellent leadership and team management skills.
- Effective communication and presentation abilities.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and inclusive work environment.
