Digital Analyst

Digital Analyst

• Experience: 5+ years

Skills: Expertise in both Google Analytics and Adobe Analytics

Availability: Immediate joiner or within 15 days

• About you:

A data-driven problem solver who excels at turning complex datasets into compelling insights.

• A logical and analytical thinker with a keen eye for detail, adept at recognizing patterns, identifying trends, and understanding the underlying why behind data.

An effective communicator who can clearly articulate insights and present data-driven recommendations, contributing valuable perspectives on key digital trends and strategies.

• What you'll do:

Support measurement, analysis, and performance reporting for assigned engagements

• Implement frameworks across project and campaign lifecycles, including measurement plans, test plans, and tagging plans

Extract, manipulate, and analyze data to uncover valuable insights and craft strategic recommendations and optimizations

• Identify core metrics and visualize data to build dashboards and reports to measure performance against objectives

Set up a tracking mechanism (e.g. event and conversion tracking) on websites and other digital assets

• Use analytics to support the design of hypothesis-based A/B, multivariate, and conversion testing to optimize digital campaigns and experiences

Provide a point of view on digital strategy, attribution, audiences/segmentation, consumer insights, and competitive analysis

• What you'll need:

2-3 years of digital analytics experience at an agency preferred

• Experience with

data visualization tools (Google Data Studio, Looker) and digital analytics tools (Adobe Analytics, Google Analytics) requiredAdvanced Microsoft Excel and PowerPoint skills required

• Proficiency with SQL, SAS, Python, and R to manipulate, arrange, query and present data is a plus

• Benefits

We offer a comprehensive benefits package including Medical Insurance, PF, Gratuity, paid holidays, and more.

Job Types: Full-time, Permanent

Pay: From 1,600,

• 00 per year
  
  Experience:
• total work: 5 years (Preferred)

Google Analytics: 5 years (Preferred)

• Adobe Analytics: 5 years (Preferred)

Microsoft Excel: 5 years (Preferred)

• SQL: 5 years (Preferred)

Python: 5 years (Preferred)

• SAS: 5 years (Preferred)

Work Location: In person