One Impression is one of the World's largest influencer marketing platforms helping over 300+ global brands ranging from enterprises such as Unilever, Nestle, Amazon to startups such as Meesho, Nykaa, CoinSwitch. We are active in over 12 countries including India, US, Australia, the Middle East, etc, and have a network of over 6.5 Mil + influencers across Instagram & YouTube. Our creator network is one of the largest ranging from top celebrities to nano creators in over 10+ languages.
We are quickly capturing wallet shares of giants such as Facebook & Google as influencers continue to become a mainstream channel for brands to drive growth and engagement amongst their target audiences. The ultimate vision is to capture 25% of the global media ad spend by becoming the world's de-facto influencer platform.
We are already the market leader in the Asian market and are now aiming to grow 10x by consolidating the entire market spend towards our newly launched platform for advertisers. In parallel, we aim to establish a strong presence in other global markets such as the US, Indonesia, etc. We are also backed by some of the top investors in the country including Founders of Vedantu, LivSpace, People Group, MamaEarth, Wow Skin Sciences, OML, etc as well as celebrities such as KL Rahul, Zakir Khan, Masoom Minawala, to name a few.
We strongly believe in our people and they are the key pillars to driving our success. It is our people who drive our incredible growth. If you are excited about solving complex world problems, we are looking for you!
Responsibilities:
- Develop and execute a comprehensive content strategy for all marketing channels, including website, newsletters, social media, etc
- Create compelling written content that resonates with our target audience and aligns with brand voice and messaging
- Collaborate closely with the design and marketing teams to ensure cohesive and visually appealing content
- Conduct keyword research and optimize content for SEO to improve organic visibility and drive traffic
- Track, analyze, and report on content performance metrics, making data-driven decisions to continuously improve strategy and effectiveness
- Stay informed about industry trends and best practices in content marketing, incorporating new ideas and innovations into our approach
- Manage editorial calendars and content schedules to ensure timely delivery and consistency across all platforms
- Monitor competitor activity and market trends to identify opportunities for differentiation and innovation in our content
Qualifications:
- Bachelor's degree in Engineering, Marketing, Communications, or related field
- Proven experience in content marketing with strong writing skills
- Familiarity with SEO best practices
- Excellent communication and collaboration skills
- Ability to work in a fast-paced environment
- Experience with CRM tools such as Hubspot and Email automation tools will be a bonus
