Job Description

1. Role and Responsibilities :-
2. 1. Manage Paid Campaigns on Google Adwords, Searcah, Display, Bing and other Ad Networks
3. 2. Manage Paid campaigns on social media platforms like Facebook, LinkedIn and other networks
4. 3. Able to analyse new prospects PPC requirements, create analysis reports along with expected CPC, Ad budget, conversions rate, etc
5. 4. Daily monitoring and optimization of ads to make sure that we achieve our goals
6. 5. Analyze competitor ad campaigns and replicating and enhancing our clients' campaigns for better results
7. 6. Direct responsibility of campaign planning and implementation, budget management, performance review, optimization and analysis for all assigned SEM Accounts
8. 7. Set up Goals, Funnels, Ecommerce tracking in Google Analytics
9. 8. Use Google Tag Manager, Search Console, and other web analytical tools for successful ad campaigns
10. 9. Working closely with SEO teams to ensure knowledge sharing and co-optimization
11. 10. Client reporting including email reports, presentations and more.