VP sales and marketing

Key Responsibilities:

Develop and execute sales and marketing strategies to achieve business objectives and revenue targets.

Lead and manage the sales and marketing division, providing guidance, coaching, and motivation to ensure high performance and achievement of goals.

Build and maintain strong relationships with key clients, stakeholders, and industry influencers.

Analyze market trends, competitive landscape, and customer needs to identify growth opportunities and adjust strategies accordingly.

Collaborate with operations teams to ensure alignment between customer requirements and company offerings.

Oversee the development of marketing campaigns, promotional activities, and digital marketing strategies to enhance brand visibility and drive lead generation.

Monitor and report on sales and marketing performance metrics, KPIs, and ROI to senior management.

Stay updated with industry developments, regulations, and best practices to ensure compliance and competitive advantage.