This role is perfect for someone who combines creative storytelling with a strategic approach to content creation, focusing on optimizing user experience with the added benefit of enhancing search engine visibility. The ideal candidate will produce content that not only engages users but also facilitates conversion, guided by a deep understanding of UX principles.
Key Responsibilities
- Enhance User Experience (UX): Prioritize clear, user-centric writing across all digital platforms, ensuring content facilitates a seamless and intuitive navigation experience that guides users effortlessly.
- Craft Compelling Narratives: Use your understanding of UX to develop narratives that connect with users, spotlighting the unique selling points of each destination without compromising on engagement or clarity.
- SEO Knowledge Application: Use your SEO knowledge to support content visibility, conducting keyword research and applying SEO insights strategically to complement your UX-focused content creation.
- Content Strategy and Performance Optimization: Leverage analytics to evaluate user engagement and content performance, using data to refine UX strategies and improve overall content effectiveness.
- Collaborate Across Teams: Work closely with design, marketing, and product teams to align content with visual design and marketing strategies, ensuring a cohesive user experience
Requirements
- A native-level proficiency in English.
- 2+ years of experience in UX writing. Bonus points if you have experience and understanding of SEO
- Ability to identify key selling points of an experience/landmark/attraction and craft user-centric narratives that drive engagement and conversion.
- A strong portfolio demonstrating expertise in creating user-focused, engaging content. Experience in the tourism industry is highly regarded.
- Familiarity with UX design principles, including the creation of clear and concise content for digital products, interfaces, and navigational elements.
- Proficiency in using analytics tools to inform content strategy, with an understanding of SEO principles for content support.
- Experience with AI tools for research, complemented by the ability to produce original, compelling content independently.
- Demonstrated ability to work in a collaborative environment, suggesting improvements and implementing best practices in UX writing.
About You
- You are based in India (this is a must)
- Creativity meets strategy when it comes to your approach to UX writing
- Adaptability and innovation are second nature to you, comfortable with established guidelines but eager to propose enhancements.
- You balance high-quality content creation with productivity, maintaining a steady output without sacrificing detail or user experience.
- Solution-oriented, you bring fresh perspectives to the table, striving for continuous improvement and innovation in content strategy.
- A keen eye for detail and a commitment to excellence are at the core of your work ethic, ensuring every piece of content is of the highest quality.
- You value team collaboration and independence equally, thriving in both shared and individual projects in a fast-paced setting
Benefits & Perks
- Attractive compensation package consisting of base salary and the potential to earn a significant bonus for top performance
- Opportunity to have a real impact in a high-growth global category leader
- 40% discount on all Fever events and experiences
- Home-office friendly
- Responsibility from day one and professional and personal growth
- Great work environment with a young, international team of talented people to work with!