Establishes, develops and maintains business relationships with current customers and prospective
customers in the assigned territory/market segment to generate new business for the organization's
products/services.
- Makes telephone calls and in-person visits and presentations to existing and prospective customers.
- Researches sources for developing prospective customers and for information to determine their potential.
- Develops clear and effective written proposals/quotations for current and prospective customers.
- Expedites the resolution of customer problems and complaints.
- Coordinates sales effort with marketing, sales management, accounting, logistics and technical service
groups.
- Analyzes the territory/market's potential and determines the value of existing and prospective customers
value to the organization.
- Creates and manages a customer value plan for existing customers highlighting profile, share and value
opportunities.
- Identifies advantages and compares organization's products/services.
- Plans and organizes personal sales strategy by maximizing the Return on Time Investment for the
territory/segment.
- Supplies management with oral and written reports on customer needs, problems, interests, competitive
activities, and potential for new products and services.
- Keeps abreast of product applications, technical services, market conditions, competitive activities,
advertising and promotional trends through the reading of pertinent literature and consulting with marketing
and technical service areas.
- Participates in trade shows and conventions.
