sr seo and google ads

JD for Sr.SEO & Google ads Specialist

Designation : Sr.SEO Specialist

Years of Experience : 2.5 years minimum

Salary Range : 3,00,000 to 3,60,000 /year

Employment Type : Full Time, Permanent

Education : Any graduate

If you are a data-driven and results-oriented SEO / Google adwords Specialist and a proven track record

in delivering results, we encourage you to apply for this opportunity.

Candidate location:

On Central Line: from Badlapur to Vikroli

On Harbor Line: from Thane to Ghansoli

On Western Line: none

Office Location: Mulund

Responsibilities:

SEO Strategy and Implementation:

Conduct keyword research and analysis to identify target keywords and phrases

Ability to do website audits for SEO and identify On Page Issues, Identify and resolve any

technical issues like crawl errors etc by self or help of web developer

Optimize website content, structure, schema markup to enhance search engine visibility for

organic search rankings

Manage website redirects and ensure a clean site architecture.

GMB optimization for location-based ranking

Develop and implement SEO strategies to increase website traffic and improve search engine

rankings

Monitor and analyze website performance metrics to identify areas for improvement

Ability to use and manage Wordpress SEO Plugins

Monitor competitor websites and analyze their SEO and advertising strategies.

Identify opportunities to outperform competitors in search rankings and paid campaigns

Generate a report fortnightly for performance analysis.

Google AdWords:

Setup and manage Google Ads campaigns, including keyword research, ad copy creation, and bid

management

Ability to set and build an Audience for a retargeting campaign

Analyze and report on campaign performance, including click-through rates (CTR), conversion

rates, and return on ad spend (ROAS)

Stay up-to-date with the latest Google Ads trends and algorithm updates

Collaborate with our team of designers and content writers to develop effective landing pages

and ad copy

Perform A/B testing to improve ad performance and click-through rates.

Generate regular reports on ad campaign performance

Ability to work collaboratively with a team and take feedback positively

Qualifications:

Any Graduate

2.5 years of experience in SEO +Google Adwords, preferably in an agency setting