Sr. Manager- Brand Partnerships and Licensing

About the job

We are seeking a highly motivated and innovative candidate to join our team, specializing in Brand Collaborations, Licensing and Consumer Products. The ideal candidate will have a passion for brands and consumer trends, and the ability to drive excellence across various projects. This position will require prior success and experience in both sales and marketing (preferably with consumer brands) to create, develop, and maintain clients as we continue to expand our business.

Responsibilities:

• Understand client needs and develop plans to address them
• Identify key decision makers within client and partner companies to cultivate profitable relationships
• Leverage existing networks and establish new connections to drive partnership opportunities forward
• Generate mock-ups, mood boards and pitch presentations that effectively communicate key trends and concepts to internal teams and external partners.
• Developing and pitching prospects, negotiating commercial terms
• Collaborate with the team and utilize in-depth insights to translate strategic directions into creative solutions and pitches that surpass client expectations and achieve high-caliber results
• Lead product development across categories for Brand Collaborations and Licensing Partnerships.

Requirements:

- Bachelor's or Master's degree in Marketing.

- Proven experience (5+ years) in a creative leadership role, preferably within the licensing and consumer products industry.

- Strong project management abilities, including the capacity to prioritize tasks, meet deadlines, and manage resources effectively.

- Excellent communication and interpersonal skills, with the ability to collaborate across functions and influence stakeholders at all levels.

- A strategic mindset with a deep understanding of market trends, consumer behavior, and brand positioning.

- Previous exposure to brand management or brand marketing initiatives.

What Success Looks Like:

Powering creative excellence across our brand collaboration and licensing efforts to deliver best-in-class, innovative partnerships that drive revenue and consumer engagement for our client brands.

Join us in shaping the future of some exciting brands and driving creative excellence in the world of licensing and consumer products!

About Us:

LicenseWorks is a market leader in Brand Extension & Brand Licensing services in the Indian market. We help global corporate brands launch new products and services. We do this by identifying innovative and impactful brand extension opportunities, and subsequently finding and securing specialist manufacturers/retail partners under a license agreement. We then manage the licensees to help them bring these new products to market. These brand extensions help our clients expand their product portfolio, enhance brand awareness, increase customer touchpoints, and generate new revenue streams. Find out more at www.licenseworks.co