Job Brief: We are currently seeking an enthusiastic Sr. Executive - Performance Media to join our core team. You should have prior performance marketing experience and a passion for digital technologies & online media. You will work closely with different teams to ensure consistency through all digital marketing channels.
Experience : 2 to 3 years hands on paid search experience in media planning, ad setup, optimization, budget management and robust reporting.
Responsibility:
- Manage digital marketing campaigns on several platforms (Facebook Ads, Google Ads, etc.). Including Always Online Ads and Lead Based Campaigns
- Primary source of contact for the agency for media based clients for day to day updations
- Create media plans across relevant mediums and portals for clients
Set and Manage Traffic Strategy, Bid Management, Campaign optimizations
- Analyze campaign performance and key on-site metrics using Analytics
- Creating project based and monthly performance reports & Suggesting next steps to improve campaign performance
- Involve in the Media Buy with third party publishers and negotiate to best suit the campaign worth.
- Facilitate partners both internal and external to activate, monitor, optimize and report on campaign performance activity
- Daily client communication email, phone and meetings
- Assist communication of the progress of all initiatives with clients key people periodically.
Qualification: Google Certification, Facebook Blueprint, Having influencer knowledge will be an added bonus
Skills:
- First-hand experience in managing digital advertising campaigns.
- Google Skill shop certifications (Search, Display, Video, Analytics).
- Strong digital knowledge including hands on experience in using tools such as Google analytics, Google Ad Words, SA 360 & Publisher Network to review performance, make recommendations and evaluate success of projects.
- Strong analytical skills.
- High level of initiative and work well in a team environment
Job Type: Full-time
Pay: 20,000.00 - 35,000.00 per month
Benefits:
- Health insurance
- Paid sick time
- Paid time off
Schedule:
Supplemental pay types:
Experience:
- Digital marketing: 2 years (Required)
