Sr. Digital Marketing Executive

Job Description: Senior Digital Marketing Expert

• Location: Delhi, India

• Job Title: Senior Digital Marketing Expert

• Company Name: TFG Infotech

• About Us: TFG Infotech is a leading company, dedicated to delivering innovative solutions and exceptional services to our clients. We are looking for an experienced and strategic Senior Digital Marketing Expert to join our dynamic team in Delhi.

• Job Summary: The Senior Digital Marketing Expert will be responsible for leading our digital marketing initiatives, developing and implementing comprehensive marketing strategies, and driving online engagement to achieve our business goals. This role requires a deep understanding of digital marketing tools and techniques, strong analytical skills, and the ability to manage and mentor a team.

• Key Responsibilities:

• Strategic Planning:

Develop and implement digital marketing strategies to increase brand awareness, drive traffic, and generate leads.

• Define and monitor KPIs to measure the effectiveness of digital marketing campaigns.

• Campaign Management:

Plan, execute, and optimize multi-channel digital marketing campaigns across various platforms including social media, email, search engines, and display advertising.

• Oversee the creation and management of paid media campaigns, ensuring maximum ROI.

• Content and SEO:

Collaborate with the content team to create engaging and relevant content that resonates with the target audience.

• Develop and implement SEO strategies to improve organic search rankings and drive website traffic.

• Social Media Management:

Oversee the social media strategy and ensure consistent brand messaging across all platforms.

• Monitor social media trends and adapt strategies to increase engagement and followers.

• Analytics and Reporting:

Utilize tools like Google Analytics, SEMrush, and other analytics platforms to track, analyze, and report on digital marketing performance.

• Provide actionable insights and recommendations to improve future campaigns.

• Team Leadership:

Manage and mentor the digital marketing team, providing guidance and support to ensure their professional growth.

• Foster a collaborative and innovative work environment.

• Budget Management:

Manage the digital marketing budget, allocating resources effectively to maximize campaign impact.

• Monitor and control spending to ensure campaigns stay within budget.

• Collaboration:

Work closely with cross-functional teams, including sales, product development, and customer service, to align marketing strategies with business objectives.

• Build and maintain strong relationships with external partners and vendors.

• Qualifications:

Education: Bachelor's degree in Marketing, Business Administration, or a related field. A master's degree is preferred.

• Experience: Minimum of 5-7 years of experience in digital marketing, with a proven track record of successful campaigns and team management.

Skills:

• Strong understanding of digital marketing channels, tools, and best practices.

Proficiency in SEO, SEM, PPC, email marketing, and social media marketing.

• Excellent analytical skills and experience with web analytics tools.

Strong project management skills with the ability to handle multiple projects simultaneously.

• Excellent written and verbal communication skills.

Creative thinker with the ability to develop innovative marketing strategies.

• Personal Attributes:

Highly motivated and results-oriented.

• Strong leadership and team management skills.

Ability to work in a fast-paced and dynamic environment.

• Detail-oriented with a focus on quality and accuracy.

• Benefits

: Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

A positive and supportive work environment.

Job Types: Full-time, Permanent

Pay: 12,

• 29 - 45,000.00 per month
  
  Jadwal:
• Day shift

* Weekend availability
Upah Tambahan:

• Performance bonus

Experience:

• total work: 3 years (Preferred)

Work Location: In person