Sr. Content Writer

Role - Senior Content Writer.
Experience- 6+ Years.
Location- Bangalore.

About MarketStar
In everything we do, we believe in creating growth, for our clients, employees, and community. For the past 35+ years, we have been generating revenue for the most innovative tech companies globally through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people and supporting them through mentorship, leadership, and career development programs. We provide service and support to our communities through the MarketStar Foundation.

Our exceptional team is the cornerstone of MarketStars accomplishments. We are proud of our award-winning workplace culture and for being named a top employer. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.

We are excited to have you apply to join our MarketStar team and can t wait to discuss how we can help you find growth!

Who are we looking for
We are looking for an enthusiastic and creative Senior Copywriter who can write clear and concise copy for B2B marketing communications. Your words will inform and engage target audiences, and you must be versatile to write communication pieces like social media, blogs, paid media ads, etc

You should understand the brand tone of voice and focus on translating it based on the media, and work on driving business through compelling copy and content, based on the platform and brand.

What kind of work will you be doing

• Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.
• Write creative B2B product marketing content and copies.
• Convert core business insights into marketing content.
• Work in a media-agnostic way and create communication pieces.
• Write and edit content for websites, blogs, videos, social media, posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
• Interpret briefs to understand project requirements.

What you will need to succeed

• Rich experience with copy for B2B marketing campaigns (SAAS).
• 6+ years of experience in writing clear, attractive copy with a distinct voice.
• Portfolio of blogs, social media content, ABM, and strong SEO-led content.
• Experience with a copy for multi-Geo campaigns with multiple channel adaptations (Google Paid Ads, LinkedIn etc).
• Mandatory skills: English proficiency, proofreading skills, relevant portfolio, and agency background.

Must-Have Skills:

• Experienced B2B Content Writer with a Global Perspective.
• Extensive experience in crafting compelling copy and content for B2B marketing campaigns that resonate with diverse audiences.
• 6+ years of expertise in producing clear, insightful, and impactful content that adheres to brand tone, voice, and guidelines.
• Proven track record with a portfolio showcasing blogs, guides, whitepapers, ABM strategies, and strong SEO-focused content.
• Proficient in creating copy for multi-geo campaigns with adaptations across various channels, including Google Ads and LinkedIn.
• Key competencies include English proficiency, meticulous proofreading skills, a relevant portfolio, and a background in global marketing environments.

What s in it for you
Constant Learning and an entrepreneurial growth mindset. Employee-centric benefits plan including but not limited to Comprehensive Health Insurance, generous Leave Policy, Covid Support, Vaccination drives, Well-being sessions, real-time grievance redressal, and work flexibility.

We are a people-first organization with policies and processes that help you bring the best version of yourself into work including fast-track growth for high-potential folks. An opportunity to be associated with the world s leading brands as clients. To be a part of an organization with more than 60% of homegrown Leaders. Customized training programs that are catered to personal and professional development. We are an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success.

If Youre up for this position, hit the Apply Now Button!