Manage a dynamic email editorial calendar for the PS global webinar program, ensuring the timely deployment of email invitations for upcoming webinars, and providing appropriate escalation to PS Marcom when the webinar checklist due date is approaching
Collaborate closely on status of webinar email deployment to Digital Marketing partners so integrated campaign coherence can be assured
Compliance and Best Practices: Understand and adhere to CAN-SPAM and GDPR compliance to ensure email best practices and guidelines are met globally and sender score and permissions are put in place
Email List Management: Provide feedback to Email Marketing Manager as needed to help grow and maintain the PS email lists
BASIC QUALIFICATIONS:
Who you are:Education: Master s Degree in Life Sciences, bachelor's degree in marketing / communications / journalism / digital media or a related field
Experience: 5-8 Years of experience with Marcom/scientific content writing for digital channels Technical Skills / Competencies: Proven experience in email marketing, with a focus on managing and deploying email campaigns
Proficiency in using email marketing tools and platforms, such as SMFC or similar
Strong understanding of email marketing best practices
Detail-oriented and highly organized, with the ability to manage multiple projects and meet deadlines
Preferred Certification:HubSpot / Mailchimp / SFMC or Similar Email Marketing Certification preferred
SEMrush SEO Toolkit Course Certification preferred
Behavioral Competencies:Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams
Detail-oriented and highly organized, with the ability to manage multiple projects and meet deadlines
Analytical skills to measure and improve email campaign performance
Ability to work independently and take ownership of projects from start to finish
