Are you a seasoned social media strategist with a knack for crafting captivating content and igniting audience engagement Join our vibrant team as we amplify our digital footprint. As a Social Media Strategist, you'll spearhead the development of comprehensive platform strategies, delve into audience insights, and drive content creation across diverse social media platforms.
Key Responsibilities:
- Formulate and execute platform-specific strategies to bolster our presence on pivotal social media channels.
- Conduct extensive audience research and analysis to pinpoint target demographics, behaviors, and preferences.
- Lead content strategy endeavors, orchestrating brainstorming sessions, crafting content calendars, and orchestrating editorial plans.
- Supervise the production of top-notch content, collaborating closely with designers, copywriters, and multimedia specialists.
- Monitor and scrutinize performance metrics, fine-tuning strategies to enhance engagement and conversion rates.
- Be updated of industry trends, platform updates, and emerging technologies in social media marketing.
- Serve as a brand advocate, ensuring messaging, tone, and visual identity coherence across all social media platforms.
- Cultivate community engagement and nurture relationships with influencers and brand champions.
- Leverage design prowess to conceptualize visually stunning content that aligns seamlessly with brand guidelines.
Other requirements:
1. Candidates with a minimum of 1 year of experience.
2. On-site availability: Those who are comfortable travelling to office. (Location: Andheri West)