Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification.
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
Set up and optimize company pages within each social media platform (LinkedIn, Instagram, Youtube, Twitter, Facebook, etc.) to increase the visibility of companys social content.
Obtains market share by developing social media marketing plans and programs for each product and directing promotional support.
Maintains online relations with customers by organizing and developing specific customerrelations programs.
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.