Develop and implement social media strategies to enhance brand visibility, engagement, and growth across various platforms including Facebook, Instagram, Twitter, LinkedIn, and others.
Create and curate compelling content (text, image, video) for social media posts that align with brand voice, tone, and objectives.
Manage social media advertising campaigns, optimize budgets, and track performance metrics to achieve campaign objectives and ROI.
Monitor social media trends, audience behaviors, and competitive landscape to identify opportunities for innovation and optimization.
Collaborate with cross-functional teams (eg, content, design, product) to ensure alignment of social media initiatives with overall marketing goals.
Lead and mentor a team of social media specialists, providing guidance, feedback, and professional development opportunities.
Implement best practices for community management (Online and Offline), engagement, and customer support on social media platforms.
Analyze performance data and prepare regular reports with actionable insights to inform strategy and optimize performance.
Stay updated with industry trends, emerging technologies, and platform updates to drive innovation and continuous improvement
Essential:
Bachelors degree in Marketing, Communications, or a related field. Masters degree is a plus.
Proven track record of managing successful social media marketing campaigns across multiple platfo
