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NESTT is looking for a dynamic Social Media Specialist to drive our online presence and engagement across various social media platforms. In this role, you will be responsible for creating compelling content, managing social media accounts, and implementing strategies to foster community growth and brand advocacy.
Key Responsibilities:
1. Content Creation and Curation:
-Develop creative and engaging content for social media channels - Instagram, Facebook, Twitter, and Pinterest.
-Curate high-quality images, videos, and graphics that showcase NESTT's products and brand aesthetic, while resonating with our target audience.
2. Community Engagement and Management:
-Foster meaningful interactions with our social media community, responding to comments, messages, and inquiries in a timely and professional manner.
-Cultivate relationships with influencers, partners, and brand advocates to amplify NESTT's reach and visibility on social media.
3. Social Media Strategy and Execution:
-Develop and implement social media strategies to achieve key objectives, including increasing brand awareness, driving website traffic, and generating leads.
-Monitor social media trends and analytics, leveraging insights to optimize content performance and inform future strategy decisions.
4. Campaign Planning and Execution:
-Collaborate with the marketing team to plan & execute social media campaigns and promotions, ensuring alignment with overall marketing goals and objectives.
-Track and measure campaign performance, to assess effectiveness and identify areas for improvement.
5. Brand Advocacy and Reputation Management:
-Uphold the brand image and reputation across social media platforms, ensuring consistency in messaging and tone of voice.
-Monitor social media conversations and sentiment, proactively addressing any issues or concerns to maintain a positive brand perception.
Qualifications and Skills:
-Bachelor's degree in Marketing, Communications, or a related field.
-2+ years of experience in social media management, with a proven track record of managing and growing social media accounts.
-In-depth knowledge of social media platforms, trends, and best practices, with a focus on Instagram, Facebook, LinkedIn and Pinterest.
-Strong written and verbal communication skills, with the ability to create engaging and compelling content that resonates with diverse audiences.
-Proficiency in social media management tools and analytics platforms, Google Analytics, Meta Business Suite etc.
-Creative thinking and problem-solving abilities, with a passion for staying ahead of social media trends and emerging technologies.
-Ability to work collaboratively in a fast-paced environment, managing multiple projects and deadlines effectively.
Join NESTT and take our social media presence to new heights. Apply now to unleash your social media expertise and make an impact with NESTT!
Date Posted: 29/05/2024
Job ID: 80202719