Create a social media strategy that aligns with the organization's goals and objectives.
o Define target audiences and tailor content to their interests and preferences.
o Choose the appropriate social media platforms for the brand.
o Develop engaging and relevant content, including text, images, videos, and graphics.
o Curate content from various sources to share with the audience.
o Maintain a content calendar to ensure a consistent posting schedule.
o Respond to comments, messages, and mentions promptly.
o Foster conversations and build relationships with followers.
o Handle customer inquiries and resolve issues as needed.
o Attract new followers and grow the brand's online community.
o Collaborate with influencers and brand advocates to expand reach.
o Plan and execute social media advertising campaigns.
o Monitor and optimize ad performance to maximize ROI.
o Track social media metrics and key performance indicators (KPIs).
o Use analytics tools to assess the effectiveness of social media efforts.
o Prepare regular reports to showcase performance and suggest improvements.
o Stay updated on industry trends and social media best practices.
o Adjust strategies to reflect changes in the digital landscape
o Handle social media crises and negative feedback with a calm and professional approach.
o Develop and implement crisis communication plans as necessary.
o Ensure brand messaging and visual identity remain consistent across all social media channels.
o Collaborate with other departments, such as marketing and PR, to ensure a unified communication strategy.
o Develop and maintain a content calendar to plan posts and campaigns in advance.
o Manage the budget for paid social media campaigns and optimize ad spend
o Optimize social media profiles and content for search engines.
o Ensure integration with broader SEO and content marketing efforts.
o Ensure that all social media activities comply with relevant laws, regulations, and platform policies.
o Stay innovative and test new ideas, formats, and features on social media platforms to keep the brand fresh and engaging.
o Monitor competitors social media activities and adjust strategies accordingly.
Job Type: Full-time
Pay: 18,
- 00 - 20,000.00 per month
Schedule: - Day shift
Experience:
- total work: 1 year (Preferred)
Work Location: In person
