Responsibilities:
- Developing content for blogs, articles, product descriptions, social media, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Handling and strategizing marketing campaigns.
- Content planning, which includes content creation, curation, planning, and research
Key Skills:
- Excellent copywriting skills: excellent copywriting skills to be able to plan, direct, design, and edit content that get results.
- Content presentation skills: Able to determine how content should be packaged for new and existing consumers to induce them to take business actions.
- Content delivery skills: Fare understanding about distribution channels to deliver content to your audience.
Experience in handling and strategizing marketing campaigns.
- Content monetization skills: Must be able to plan how content can get customers to buy your product or service and thereby earn revenue.
- Editorial competency: Conduct thorough audits to determine what content should be kept, edited, rewritten, and more.
- Good analytical abilities to spot patterns and trends in content marketing data.
- Pressure handling capabilities.
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