Job Role: Social Media Manager/Specialist
Experience: 2+ years
Industry: Edtech preferable
Notice Period: Immediate to 15 Days
Salary: As per market
Location: 100% Remote
You will be responsible for:
- Develop and execute a comprehensive social media strategy aligned with K21 Academy's goals and target audience
- Create detailed plans for campaigns, content, Calendars, and platform-specific strategies to achieve growth targets
- Monitor industry trends and competitor activities to identify new opportunities and optimize strategies accordingly
- Generate engaging content for social media platforms, including posts, videos, graphics, and interactive elements
- Curate user-generated content and community contributions to foster engagement and authenticity
- Implement tactics to increase followers, engagement, and community growth across all social media channels
- Foster meaningful interactions with the audience through timely responses, engagement initiatives, and community management
- Monitor and analyze key performance indicators (KPIs) to measure the success of social media initiatives
- Collaborate with internal teams (content, marketing, sales) to align social media efforts with broader business objectives
- Stay updated with the latest trends, tools, and best practices in social media marketing and platform functionalities
- Participate in training sessions, webinars, and industry events to enhance skills and knowledge
You Should Apply If
- You have a proven track record (2+ years) in social media management, demonstrating successful strategies and campaigns.
- You have experience managing a team of 4 or more people, showcasing your leadership and collaboration skills.
- You possess in-depth knowledge of all major social media platforms(Mainly YouTube), including but not limited to Facebook, Instagram, Twitter and LinkedIn.
- You have a strong understanding of analytical tools such as Google Analytics, Facebook Insights, Twitter Analytics, and LinkedIn Analytics, enabling you to track and analyze performance metrics effectively.
- You are a team player, capable of collaborating effectively with cross-functional teams to achieve common goals.
- You are proactive and resourceful, willing to take on additional responsibilities and support your teammates as needed.
- You possess excellent communication skills, both verbal and written, allowing you to effectively convey ideas, strategies, and insights to stakeholders at all levels.
How to apply
The form that you will fill is the initial stage of our application process and is intentionally detailed to ensure we attract serious applicants.
Please be prepared to spend 1-2 hours completing it.
We will review all submissions and reach out within a week if we believe you are a suitable fit for the role.
As we are a lean team, we regret that we cannot provide individual updates on the status of your application or specific feedback if you are not selected. Thank you for your understanding.