Company Overview
Ferteve is a FemTech Startup based out of Hyderabad, India. With a mission to make personalized fertility and health information more accessible, we've pioneered a comprehensive suite of solutions to put women in charge of their reproductive well-being. This includes at-home tests, generating personalized medical reports, insights & actions and more.
We aim to create a holistic ecosystem for Indian women's overall health and fertility.
Job Description: We are seeking a highly skilled and creative Digital Marketing Executive to join our dynamic team. As a Digital Marketing Executive, you will be responsible for creating engaging content across various digital platforms, including social media, websites, and email marketing campaigns. You will be crucial in enhancing our brand presence and driving customer engagement. The ideal candidate will be passionate about all aspects of digital marketing, from content creation to campaign optimization, and possess a strong blend of creativity and analytical skills.
Responsibilities:
- Manage and maintain our company's social media profiles and presence, including Facebook, Twitter, Instagram, LinkedIn, and others.
- Produce high-quality videos, from conceptualization to editing, that effectively communicate our brand message and engage our target audience.
- Create visually appealing graphic posts and videos for social media platforms.
- Write compelling copy for social media posts, website content, email campaigns, and advertising materials.
- Develop and implement digital marketing strategies to increase brand awareness, drive traffic, and generate leads.
- Schedule social media posts, monitor engagement, and respond to comments and messages in a timely manner.
- Develop and execute email marketing campaigns to nurture leads, engage customers, and promote products or services.
- Create email content, design templates, and manage email lists to ensure deliverability and compliance with regulations.
- Monitor and analyze the performance of digital marketing campaigns using analytics tools and make data-driven recommendations for optimization.
- Stay updated on the latest trends and best practices in digital marketing and incorporate them into our strategies.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, with a focus on video production, graphic design, and content creation.
- Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
- Strong creative skills with the ability to generate innovative ideas and concepts.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Solid understanding of social media platforms and their respective audiences.
- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
- Strong analytical skills and the ability to interpret data to drive marketing decisions.
- Knowledge of SEO principles and best practices is a plus.
- Be open to taking on multiple other responsibilities depending on the company's needs and growth prospects
How to Apply:
Please submit your resume and cover letter detailing your relevant experience and why you are the ideal candidate for this position to [Confidential Information]
