Social Media Manager

Job Description

Fawwnity, a leading direct-to-consumer skincare brand, is seeking a dynamic and creative Social Media Manager to join our team. The ideal candidate should have a passion for skincare, strong social media skills, and the ability to engage and grow our online community. As a Social Media Executive, you will be responsible for managing various social media platforms, community engagement, customer support, and contributing to the overall brand strategy.

CTC: 4-4.5 L

Location: Bangalore, In-office-role.

Responsibilities:

Social Media Management:

Develop, implement, and manage social media strategies to increase brand awareness and drive engagement.

Create and curate engaging content for various platforms, including Instagram, Facebook, Twitter, and LinkedIn.

Schedule and publish content, ensuring consistency in brand messaging and tone.

Google and Meta Ads

Have at least one year of experience with Google and Meta ads

Can run ads and monitor its performance

Community Engagement:

Foster a sense of community by interacting with followers, responding to comments, and initiating conversations.

Monitor and analyze social media trends and competitor activities to identify opportunities for engagement.

Customer Support:

Respond promptly to customer inquiries, comments, and concerns across social media platforms.

Collaborate with the customer support team to address and resolve customer issues effectively.

Content Creation:

Work closely with the creative team to develop visually appealing and on-brand content.

Generate ideas for contests, challenges, and user-generated content to boost engagement.

Analytics and Reporting:

Track and analyze social media metrics to measure the success of campaigns and identify areas for improvement.

Prepare regular reports on social media performance and provide insights for future strategies.

Influencer Management:

Identify, manage, and collaborate with influencers and brand ambassadors to expand reach and credibility.

Develop and maintain relationships with key influencers in the skincare and beauty industry.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field.

Proven experience in social media management, preferably in the beauty or skincare industry.

Strong understanding of social media platforms, trends, and best practices.

Excellent written and verbal communication skills.

Creative mindset with a keen eye for design and aesthetics.

Familiarity with social media analytics tools.

What's in it for you

At Fawwnity, we believe in making work a magical journey. Here's what awaits you on your enchanted adventure:

• Alternate Saturdays are work-from-home! Although we're a start-up and we are in the hustle mode, we want you to embrace your work-life balance. Coz you deserve that rest ;)
• Opportunity to grow and hustle with India's first biocompatible brand: Join us on a quest to redefine beauty in the skincare magical realm.

But wait, there's more! We understand that life is a grand adventure, and we've added some magical twists:

• Menstrual Leave: Take an extra day off to pamper yourself during your lunar cycle.
• Professional Development: We offer growth opportunities with training, learning, and career advancement spells.
• Monthly Team Dinners: Vote out your favourite place and get away to experience the bliss of team dinners!

Join us at Fawwnity as we embark on an exciting journey of innovation and growth in the skincare landscape. If you possess a blend of strategic acumen, marketing prowess, and a passion for driving meaningful change, we welcome your application.