Job Description:
As a Social Media Executive, you will play a key role in developing and implementing our clients social media strategies. You will manage various social media platforms, create compelling content, and engage with audiences to drive brand awareness and loyalty. The ideal candidate is creative, analytical, and has a deep understanding of the latest social media trends and technologies.
CTC- 3LPA - 5LPA
Key Responsibilities:
- Develop and execute social media strategies across multiple platforms
- Create, curate, and schedule engaging content (text, images, videos) that aligns with clients brand voices and marketing goals.
- Monitor and analyze social media performance using tools such as Google Analytics.
- Engage with followers, respond to comments and messages, and manage online communities.
- Collaborate with the creative team to produce high-quality visual content.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Conduct competitor analysis and provide insights and recommendations.
- Assist in the planning and execution of social media campaigns and promotions.
- Track and report on key performance indicators (KPIs) and metrics, providing regular updates to clients and internal teams.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Executive or similar role.
- Strong understanding of social media platforms, tools, and analytics.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to generate innovative ideas.
- Proficiency in design tools (e.g., Canva) is a must
- Strong organizational and time-management skills.
- Ability to work independently and as part of a team.