We are looking for a talented and creative Social Media Executive to join our marketing team. The ideal candidate will be passionate about social media and have a strong understanding of how to engage audiences across various platforms.
Responsibilities
- Develop, implement, and manage social media strategies to increase brand awareness and drive engagement.
- Create and curate engaging content for social media platforms, including Facebook, Twitter, Instagram, LinkedIn.
- Monitor and respond to comments, messages, and inquiries in a timely manner.
- Analyze social media insights and metrics to track performance and optimize strategies.
- Stay up-to-date with social media trends, tools, and best practices.
- Collaborate with other teams, such as marketing, sales, and customer service, to ensure brand consistency.
- Manage social media advertising campaigns and budgets.
- Identify and engage with influencers and brand advocates to expand reach.
- Monitor competitor activity and industry trends to identify opportunities for growth.
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience as a Social Media Executive or similar role.
- Excellent knowledge of social media platforms and best practices.
- Strong writing, editing, and communication skills.
- Experience with social media management tools, such as Buffer, Hootsuite, or Sprout Social.
- Ability to work independently and as part of a team.
- Creative thinker with a passion for social media and digital marketing.
- Knowledge of SEO, content marketing, and email marketing is a plus.