Social Media Strategy:
- Develop and execute comprehensive social media strategies aligned with company goals and industry trends.
- Create, curate, and manage all published content across various social media platforms.
Content Creation:
- Generate engaging, creative, and relevant content for different social media channels.
- Collaborate with design and content teams to ensure consistency in brand messaging and visuals.
Community Engagement:
- Foster and nurture a positive online community by actively engaging with followers, responding to comments, and addressing inquiries.
Analytics and Reporting:
- Monitor social media analytics to track the success of campaigns, measure KPIs, and provide insightful reports to management.
- Adjust strategies based on performance data to optimize results.
Social Media Advertising:
- Plan and execute paid social media campaigns to reach target audiences effectively.
- Stay updated on emerging trends and technologies in social media advertising.
Collaboration:
- Work closely with cross-functional teams to align social media efforts with overall marketing and business objectives.
- Coordinate with influencers and partners for collaborative campaigns.
Requirements:
- 12th Qualified / Bachelor s degree in Marketing, Communications, or a related field.
- Minimum of 2 years of proven experience in social media management.
- Strong understanding of social media platforms, algorithms, and best practices.
- Proficient in using social media management tools and analytics.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Ability to manage multiple projects simultaneously and meet deadlines.
