As a SEO Specialist, you will play a crucial role in enhancing the online presence and visibility of our company or clients websites. Your primary responsibility is to develop and execute effective search engine optimization (SEO) strategies to improve organic search rankings, drive targeted traffic, and achieve business objectives.
- Keyword Research and Analysis: Conduct comprehensive keyword research to identify high-potential keywords and phrases.
Analyze keyword competitiveness and search volume to inform content creation and optimization efforts.
- On-Page SEO Optimization: Optimize website content, meta tags, headers, and URLs to align with target keywords.
Ensure proper keyword density, internal linking, and mobile-friendliness for optimal on-page SEO.
- Off-Page SEO Strategies:Develop and execute off-page SEO tactics, such as link building, to improve website authority and domain ranking.
Monitor backlinks for quality and relevance, disavow toxic links, and maintain a healthy link profile.
- Technical SEO: Identify and resolve technical SEO issues that could hinder website performance (e.g., crawl errors, broken links, site speed).
Implement schema markup, canonical tags, and XML sitemaps for improved search engine indexing.
- Content Strategy: Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and user intent.
Optimize existing content for SEO and user experience.
- SEO Audits and Reporting: Conduct regular SEO audits to assess the website's performance and identify areas for improvement.
Generate reports on key SEO metrics and provide insights for continuous optimization.
- Competitor Analysis: Monitor and analyze competitors SEO strategies, rankings, and backlink profiles to stay competitive.
- Algorithm Updates: Stay updated with search engine algorithm changes and industry trends to adapt strategies accordingly.
- Local SEO (if applicable): Implement local SEO strategies, including Google My Business optimization, to improve visibility in local search results.
- Analytics and Data Analysis: Use tools like Google Analytics and SEO software to track website traffic, user behavior, and conversion rates.
Utilize data to make data-driven decisions and adjust SEO strategies as needed.
Bachelor's degree in marketing, digital marketing, or a related field (or equivalent work experience).- Proven experience as an SEO Specialist or similar role.
Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Moz).
- Strong understanding of search engine algorithms and ranking factors.
Excellent analytical, problem-solving, and communication skills.- Up-to-date knowledge of SEO trends and best practices.
Ability to work independently and as part of a collaborative team.
- we are looking for 1+ years of experience candidates for an Indore location.
Freahers are not applying and waiting for the right opportunity.
Job Types: Full-time, Permanent
Pay: 25,- 00 - 50,000.00 per month
Schedule: - Day shift
Supplemental pay types: Yearly bonus
Experience:
* SEO: 2 years (Required)
