Strategy Development: Develop and execute effective SEO strategies aligned with business goals and market trends.
Keyword Research and Optimization: Conduct thorough keyword research and implement optimization strategies across websites.
Content Strategy: Oversee content strategies, ensuring they align with SEO objectives and drive organic traffic.
Technical SEO: Implement technical SEO best practices, ensuring websites are optimized for search engine crawling and indexing.
Performance Monitoring: Use analytics tools to track and analyze website performance, identifying opportunities for improvement.
Link Building: Develop and execute link-building strategies to enhance domain authority and search engine rankings.
Collaboration: Collaborate with content creators, developers, and marketers to align SEO strategies with overall marketing goals.
Stay Updated: Stay abreast of search engine algorithms and industry trends to adapt strategies accordingly.
Required Skills and Qualifications:
SEO Expertise: Strong proficiency in SEO strategies, tools, and best practices.
Analytical Skills: Ability to interpret data from various analytics tools to drive insights and make informed decisions.
Leadership Skills: Experience in managing and leading a team of SEO specialists.
Communication Skills: Excellent communication to convey complex SEO concepts to various stakeholders.