Job Profile
- Digital Marketing Strategy: Develop and execute comprehensive digital marketing strategies to increase brand visibility, drive traffic, and generate leads across SEO, SEM, email marketing, social media, and content marketing channels.
- SEO & Website Optimization: Manage and optimize SEO efforts to improve search engine rankings, increase organic traffic, and ensure website content is aligned with SEO best practices.
- Paid Advertising Campaigns: Oversee paid advertising (PPC) on platforms like Google Ads, Facebook Ads, and LinkedIn Ads, optimizing budget allocation and maximizing ROI.
- Website Management: Ensure the company website is regularly updated, engaging, and reflective of brand guidelines while adhering to SEO principles.
- Content Collaboration: Work closely with content creators to produce high-quality, relevant, and engaging content for blogs, social media, newsletters, and other digital platforms.
- Campaign Performance Analysis: Analyze and report on digital marketing campaigns using tools like Google Analytics, Looker Studio, and CRM systems to track KPIs and make data-driven decisions.
- Market Research & Competitive Analysis: Conduct ongoing market research and competitive analysis to identify trends and opportunities in the digital landscape.
- Email Marketing Campaigns: Develop and manage email marketing campaigns, including list segmentation, A/B testing, and performance tracking to enhance open and click-through rates.
- Relationship Building: Establish and nurture relationships with key industry influencers, partners, and customers to enhance brand credibility and leadership.
- Continuous Learning: Stay updated on the latest digital marketing trends, tools, and technologies, implementing new strategies to keep the organization at the forefront of digital innovation.
- Collaboration & Creativity: Foster a culture of creativity, collaboration, and continuous improvement within the team.
Experience
3 - 5 Years
Qualification
Bachelor-s or Master-s degree in Marketing- Business- or a related field.
Skills
- Proven experience in digital marketing with a strong track record of driving growth through SEO- PPC- social media- and content marketing.
- Proficiency in digital marketing tools such as Google Analytics- Google Ads- HubSpot- SEMrush- Ahrefs- and mark
Location
Delhi
Salary
As per industry standards
Please apply latest by September 8, 2024
