Develop optimization strategies that increase the company s search engine results rankings
Research SEO keywords to use throughout the company s website and marketing materials Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Manage on-page and off-page SEO Activities
Collaborate with others within the marketing department to manage SEO strategy
Suggest compelling and high-quality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings Qualifications for SEO
6 months to 3 years of experience in successfully developing and executing SEO campaigns
On-Page and Off-Page Knowledge. Understanding of search engine algorithms and ranking methods
Experience with SEO industry programs, such as Google Analytics
Knowledge of keyword research and data mining tools Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data on a daily basis
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer growth and promotion,