The Role
We are seeking a highly creative and dynamic Senior Social Media Manager to lead and transform our presence on Instagram, TikTok, and Facebook. Your mission is to engage our diverse audience, create viral content, and authentically represent our brand in ways that resonate with people of all ages who care about mental fitness from those seeking a professional edge to those looking to prevent cognitive decline.
In this role, youll establish and own the social media function within our organization from end to end. Youll be responsible for setting growth strategies, analyzing trends, rapidly creating compelling content, and swiftly executing plans to capitalize on emerging opportunities.
Youll have significant autonomy and ownership, reporting directly to the COO and collaborating with a talented team. Youll be part of a successful startup experiencing impressive growth, and your work will center on products that make a profound difference in peoples lives.
If youre excited about engaging audiences, creating viral content, capitalizing quickly on trends, and authentically representing a brand that helps people achieve their mental fitness goals, wed love to hear from you.
This is a fully remote position anywhere in North or South America.
How Youll Make an Impact Here:
- Develop and implement social media strategies that will grow and engage our communities on Instagram, TikTok, and Facebook
- Stay ahead of social media trends and swiftly create viral content that resonates with our audience and amplifies brand reach
- Collaborate with Design and Content teams to produce engaging copy and visuals
- Oversee the creation and daily management of a social media calendar
- Maintain consistent and authentic tone, voice, and imagery while pushing boundaries and innovating across platforms
- Utilize analytical tools and data insights to monitor performance, inform strategies, & optimize content and engagement tactics
What Were Looking For:
- An impressive portfolio showcasing growth and engagement achievements, especially on Instagram, TikTok, and Facebook
- A keen eye for social media trends, with a track record of quickly identifying and capitalizing on them
- Experience creating and designing written and visual content that has gone viral
- The ability to craft messages that resonate with a diverse audience
- Confidence in leveraging analytics to inform and refine strategies with a pattern of data-driven decision-making
- Excellent project management skills, working both independently and collaboratively
- Superb written and verbal communication skills, with comfortability following style and brand guidelines
- A genuine interest in helping people improve their lives and achieve mental fitness goals
Bonus:
- Experience with influencer marketing and affiliate partnerships
- Background in wellness or education sectors
- Experience creating educational or mindfulness content
- Leadership experience with people management skills
- Familiarity with remote work and collaborating with distributed teams
What We Offer:
- Significant autonomy and responsibility, with the chance to shape our social media function
- An opportunity to do impactful work and contribute to products that make a real difference in peoples lives
- A chance to work with talented and supportive coworkers in a collaborative, fast-growing startup
- The ability to work from anywhere in North or South America
Benefits & Perks:
- Fully remote environment
- 401(k) plan
- Competitive salary and equity
- Annual company meetup in a fun location
- Distributed team flexibility with a home-office stipend and co-working reimbursement
- Annual learning, wellness, & travel stipends
