Manages and/or provides dedicated account management support to a complex portfolio of national accounts.
Builds and maintains business relationships with key buyers by applying the principles of strategic account management to achieve account market share goals across all Marriott lodging brands in the market. Develops strong partnerships with buyers for the purpose of penetrating and growing market share and driving national account sales for all properties. Leverages Marriott s products and services as a team member within their assigned account portfolio. Responsible for increasing Marriott s preference, loyalty and profitable share within assigned national accounts and contribute to overall National Sales Team success through the direct sales efforts of revenue generation and value creation. Executes the overall account strategy for assigned national accounts to generate and maximize business.
CANDIDATE PROFILE Education and Experience
Required:
Minimum of 10 years of relevant sales and marketing experience.
Preferred:
Relevant university or college qualification or degree.
Total Account Management experience.
Hospitality sales experience.
English language, written and spoken.
Local language, written and spoken.
CORE WORK ACTIVITIES The role of the Senior Sales Manager, National Sales is to support the National Sales Team vision and mission by executing transactional sales excellence.
Sales and Account Management
Develops and implements the overall account strategy for assigned accounts. Execute sales strategy to achieve account goals.
Retains, expands and grows account revenue of assigned accounts through total account penetration, margin management, and implementation of sales and marketing initiatives.
Penetrates assigned accounts for group and transient, as well as exploring opportunities for extended stay and catering sales business.
Maintains current business accounts for new business within accounts.
Identifies and aggressively solicits new accounts in coordination with any relevant Sales and Marketing.
Qualify potential accounts and re-qualifies existing accounts with accuracy.
Articulates the financial benefits of a proposal as it pertains to the customer s business objectives.
Collects and analyzes key information about the customer s business and/or operation.
Counsels internal stakeholders on optimal negotiating stance.
Demonstrates benefits of total account management and team-based sales.
Demonstrates working knowledge of legal issues within industry.
Develops opportunity sales plan with actionable steps to attain revenue goals.
Identifies key purchase points and decision-makers that influence the buy decision.
Maintains account information in Opera Sales and Catering to ensure accurate and up-to-date account reporting.
Qualifies each business opportunity and recommend Marriott products that match both the customer needs as well as the hotel s business needs. Suggest positive alternatives whenever necessary.
Leverages appropriate sales and property Leadership to ensure account saturation, pull-through of account strategies and selling solutions at the local property level.
Supports data gathering, reporting & tracking functions.
Understands traditional industry processes (pricing, RFPs, proposals, etc)
Executes and supports Marriott s Customer Service Standards and hotel s Brand Standards.
Marriott International is the world s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you