Senior Product Marketing Manager

Taboola, the world s largest content recommendation platform, is hiring a Solutions Product Marketing Manager (PMM), Advertisers. Reporting to the Senior Solutions PMM Manager, you will play a vital role within a dynamic team that serves as the link between sales, product, services, marketing and customers. You will be tasked with turning innovative technologies into substantial revenue-generating businesses used by over a billion people.

The Product Marketing team sits at the unique intersection of Product and Business, working within all stages of the product life-cycle from ideation to development to release to adoption. We are responsible for bringing new and innovative products to the market with strong positioning and sales enablement materials. The day in the life of a product marketer is diverse; you can find us collaborating closely with our Product teams, evangelising Taboola products and gathering feedback at client meetings, training the sales teams on new feature pitches, or sitting with the design team creating the next great sales collateral.

Core Responsibilities:

As a Solutions PMM, Advertisers, you will:

• Drive business value and revenue growth for Taboola s Advertising product portfolio by:
• Harnessing a deep knowledge of our market, customers, and competitive landscape
• Creating and communicating a differentiated market position that resonates with target customer segments, personas, and use cases, and creating customised toolkits/narratives for our sales teams to use
• Own end to end product and solutions marketing globally for our Direct to Consumer segment, including building comprehensive sales toolkits, product playbooks and external facing guides and materials
• Act as the voice of the customer for your respective segment within the overall product marketing org

• Build and maintain great relationships with relevant stakeholders across Taboola s advertiser business functions
• Partner with the Product team to ensure our products are accessible and drive results for the Growth Direct to Consumer customer

• Develop a deep understanding of Taboola s complex global sales organisation and diverse customer base; undertake analytical tasks and deliver specialised strategies and deliverables

• Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it

What are the skills a good Solutions Product Marketing Manager needs to have

For this role, it is essential that you have:

• Experience developing impactful B2B product narratives, including value proposition development, storytelling, product and portfolio positioning, and solution packaging
• Exceptional written and verbal communication skills, as well as the ability to create and deliver high quality, compelling presentations and external guides, webinars and scaled training materials

• Strong qualitative & quantitative analytical skills to understand the market and identify/prioritise opportunities accordingly.

• Ability to prioritise competing demands across multiple stakeholders and tracks
• Ability to think strategically and translate the strategy into plans and tactical actions
• Proven ability to build trust and mutual respect, working closely with other stakeholders across multiple departments
• Proactive with a drive to solve problems with innovative solutions, geared towards action in an ambiguous, fast-paced environment

Taboola is widely recognised as the world s leading content discovery platform that now serves editorial and video recommendations to over 1 billion unique visitors every month on premium websites such as T-Online, Die Welt, Sport1, Bloomberg, The Daily Mail & NDTV. World class brands such as Expedia, Microsoft, Samsung and Whirlpool leverage Taboola s platform to uplift brand awareness as well as deliver online engagement and conversions.

Working at Taboola gives you the chance to be part of building something unique. We are a company that embraces change, has enormous potential for growth and offers a challenging yet collaborative working environment where you will always feel valued and be given every opportunity to make a name for yourself. With an office culture that s international, social and supportive, Taboola offers very generous benefits including 25 days holiday, excellent health insurance, flexible working as well as working from home, stock options and Perkbox to name just a few.

You can copy anything, but you can never copy a company s culture . The culture at Taboola is exceptional and we not only bring publishers and advertisers together, but also like to come together ourselves. This starts from the moment you join, with an exceptional onboarding programme that will give you the tools and everything you need to learn about Taboola and your role. As well as state of the art tools: MacBooks, automatisation tools, office space, etc.

We pride in delivering a more personalised and tailored experience by partnering directly with the advertisers and publishers.

So, if you re ready for a new challenge in a company with like-minded creative individuals, a fast pace and endless opportunities with exciting brands, why not come and see what we re all about, you won t be disappointed.