Responsible for the performance and growth of Search advertising
Aggressively grow traffic and acquisitions for the SEM channel while reaching ROI goals
Manage and optimize marketing budgets.
Analyze and report on KPIs, and use data to drive the SEM strategy and to identify areas of opportunities
Work closely with search engine partners to ensure that our sites stay ahead of the curve
Set up a steady stream of testing to consistently optimize the performance of our search channel
Requirements :
A UG / PG Degree in a technical field such as Computer Science, Economics, Mathematics, Statistics, Information Technology, Mathematics, or any other related field
Has 7-12 years of Experience Building Growth for a large business
Has Team Management experience of 10+ People
Has Stakeholder management and great interpersonal skills, ability to work in cross-functional projects
Has Worked on Google AdWords in Setting up Campaigns and running them successfully
Has strong analytical skills and expertise, being able to lead and guide testing and optimization
Has a deep understanding of analytical tools usage and implementation on a large scale web and app property.