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Sony Pictures Networks India

Senior Manager - Data Analytics, Digital Business (1406)

Early Applicant
  • Posted 21 months ago
  • Be among the first 30 applicants
8-11 Years

Entertainment/Media/Publishing

Job Description



Job Description

Role Overview
The incumbent is responsible for supporting the growth of the business through sharp data insights and analysis.
Position Details

POSITION ATTRIBUTES

Position Title
Senior Manager - Data Analytics, Digital Business
Designation
Senior Manager

Function
Digital Business
Sub-function
Business Operations

Supervisor position
AVP - Analytics & Consumer Insights
Location
Mumbai

POSITION SPECIFICATION

Education
Masters or equivalent degree

Overall Experience
8+ years of relevant experience

Essential expertise
Experience data analytics - Knowledge of SQL and Advanced Excel, Python or R

Desirable experience
8+ Years
Key Responsibilities:
  • Use data analytics to understand reasons for Subscriptions
  • Enable business to increase subscriptions
  • Find traits in customer base to determine subscriptions propensity
  • Analyze payment funnel and reasons for dropouts
  • Analyze churn on the platform and propose ways to reduce it

Critical Competencies for Success:
  • Customer orientation, understanding and appreciation for marketing
  • Strong analytical skills and process Orientation
  • Self-directed focus and ability to prioritize within an ambiguous environment with demonstrated ability to take ownership and drive results
  • Drive to independently develop a data-driven point of view, and execute across with multiple stakeholders in a fast-paced, complex and cross-functional environment
  • Creativity will be appreciated
  • Strong knowledge of SQL and Advanced Excel
  • Knowledge of Python or R

Other Personal Characteristics
The successful candidate must be bright, quick, and a team player. Must have authenticity to establish quality relationships across the organization through the highest levels of professionalism, ethics and mutual respect. Personal traits which will make one an ideal candidate for the position are:
  • Straightforward and professional
  • Good communicator
  • High energy, with an ability to motivate
  • A do-it-yourself orientation, consistent with the company's roll-up the-sleeves culture
  • Positive outlook with an ability to deal with ambiguity

Job Requirement

Date Posted: 02/05/2023

Job ID: 41787953

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