About the Charter: The entertainment curation team (powered by JioCinema's recommendations system) suggests the right content to the right viewer at the right time on the right device in the most alluring manner for that person - with an emphasis on new & popular content. This role is for curating TV shows in regional languages, i.e. Bengali / Marathi / Gujarati / Malayalam / Telugu / Tamil / etc.
About the role: Add your category's entertainment titles to the JioCinema content management system and publish them in trays and tiles. Multi-lingual applicants who are conversant with TV shows and pop culture in multiple languages will be preferred.
What will you do
- Content Curation: Plan, create, and regularly update trays and tiles on JioCinema for the assigned category, ensuring a visually appealing and engaging user experience
- Business Team Engagement: Actively engage with business teams to amplify upcoming shows, episodes, events, and twists related to their content on JioCinema, fostering collaboration for effective promotion
- Promotion Innovation: Implement inventive on and off-deck promotional methods to drive heightened conversion, utilizing creative approaches to captivate and expand the viewer base
- Coordination: Collaborate with Product & Technology teams and content ingestion teams to coordinate improvements to the system, ensuring seamless content delivery and optimal user experience
- User Experience Enhancement: Evaluate and enhance user experience through the effective creation and utilization of metadata, ensuring that content discovery is intuitive and aligns with user preferences
- Feature Implementation: Develop and implement supplementary features based on metadata insights to optimize content discovery, contributing to an enriched and personalized user journey
- Collaboration with Content Strategy and Marketing: Partner with the Content Strategy team to establish content priorities for business teams, ensuring alignment with overarching content goals. Collaborate with marketing and Online Audience Promotion (OAP) teams to devise and execute comprehensive promotion strategies for content, maximizing visibility and impact
Who should apply for this role
- Experience: The ideal candidate should have a solid work history, encompassing 3-6 years of experience in category management, content marketing, curation, editorial, and social media marketing within the entertainment industry. Preference will be given to candidates with a track record of working for a digital-first audience
- Cultural Acumen: A pop culture aficionado is sought after, but with a unique twist the candidate should exhibit a keen awareness and sensitivity towards socio-political and historical issues. This blend of interests contributes to a more comprehensive understanding of content and its impact
- Collaboration Expertise: The candidate must demonstrate substantial experience in collaborating with distributed and remote teams. This skill is critical in today's dynamic work environment, showcasing adaptability and efficiency in managing teams across various locations
- Passion for Entertainment: An authentic passion for entertainment content is a non-negotiable requirement. The candidate should possess an innate understanding of what works specifically in Indian entertainment, reflecting a genuine love for the industry and its diverse offerings
- Communication Prowess: Exceptional communication skills are essential. The candidate should be adept at delivering high-quality communications with stakeholders, ensuring clarity, and fostering positive and effective relationships
- Attention to Detail and Commitment to Excellence: The candidate must exhibit a meticulous attention to detail and an unwavering commitment to high-quality output. This dedication ensures that tasks and projects are executed with precision, adhering to the highest standards of quality and excellence
Viacom18's JioCinema is not just a streaming service; it's a movement, ushering in a new era of entertainment and sports consumption. It aspires to push beyond the traditional OTT platform boundaries, to offer an immersive, interactive viewing experience that transcends conventional viewing. JioCinema integrates real-time streaming, interactive features, and personalized recommendations, to build a more engaging and satisfying viewer experience. All of this while it continues to smash records for concurrent live sports viewership and billions of digital views.
On sports, JioCinema is home to some of the biggest live sporting events such as the IPL, and global sporting IPs like FIFA, LaLiga, amongst others. On entertainment, JioCinema boasts of a robust and diverse repository of riveting originals, digital film premieres, reality series, regional content, network content and curated entertainment and sporting content, all available for free. This along with the recently introduced subscription segment presents real-time uninterrupted streaming of premium global titles from leading studios like Warner Bros. Discovery, NBCUniversal, and JioStudios establish JioCinema as the ultimate entertainment destination. As JioCinema strides towards its goal of becoming India's largest and most loved entertainment company, it is not just focused on size, but on the quality and diversity of the experiences provided. JioCinema is on a mission to ensure that every story, every game, and every piece of content finds its audience and that every audience finds its passion.
JioCinema is available for Android, iOS, and for web users on https://www.jiocinema.com
Viacom18 Media Pvt. Ltd. is one of India's fastest-growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational, and multicultural brand experiences. Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on the ground, in cinemas, and merchandise. Its portfolio of 38 channels across general entertainment, movies, sports, youth, music, and kids genres delights consumers across the country with its eclectic mix of programming. JioCinema, Viacom18's OTT platform, is one of India's leading streaming services and most popular destination for live sports. Viacom18 Studios has successfully produced and distributed iconic Hindi films and clutter-breaking regional films for over 13 years in India.
