We are looking for a Senior Executive Digital Planning based out of Gurgaon who will be responsible for the completion of all groundwork related to digital media plan development and manage the smooth and timely execution of digital media campaigns for our clients.
Responsibilities:
- Decode client brief to prepare a detailed approach note on any upcoming digital campaigns for further approvals.
- Work on various elements related to campaign planning and execution while keeping client requirements and budgets in mind.
- Start conversations with vendors to ensure all the necessary material and information is ready prior to the campaign going live.
- Track ongoing campaigns on a regular basis and provide reports to clients on progress as well as inputs for course correction and campaign optimization.
- Responsible for uploading and updating data on dashboards regularly for all ongoing campaigns.
- Work on post campaign analysis and share learnings with team members and clients.
- Share knowledge about various platforms and prior campaign learnings with internal teams and clients on an ongoing basis to ensure success on future projects.
- Keep a check on the amount of spends on the campaign and ensure that all deliverables are managed within the assigned budget.
- Conduct active research of new platforms as well as existing platform enhancements that can be beneficial to the client's digital media requirements.
- Contribute to business pitches by providing relevant data and preparing presentations, when required.
Qualification:
- Bachelor's Degree and Master's in Media Management (Preferred)
- 1 to 2 years of digital media planning experience required.
- Excellent Written and Verbal Communication Skills
- Experience with advanced usage of Similarweb, Comscore, GWI
- Excellent Analytical and Organizational Skills
- Eye for Detail and Accuracy
