Senior Copywriter

THIS OPPORTUNITY IS WITH OUR GLOBAL TEAM.

The role

The Senior Copywriter provides in-depth knowledge and comprehensive writing skills to the creative team. A senior copywriter has expertise in writing across all promotional tactics and is able to tackle day-to-day copy needs with minimal supervision. He/she should be able to carry an account if need be and have strong creative ideas. In addition, the Senior Copywriter should develop positive relationships with team members and clients

What we expect from you

Must be able to write copy that:

oIs concise, clear, creative, and supportable

oDisplays good sentence structure

oHas overall good composition and a logical flow

oIs grammatically correct

oHas no spelling errors

Creates and Develops

oWrites headlines, subheads and body copy

oReferences and fact-checks copy

oConcepts for professional and consumer campaigns, including, but notlimited to: direct mail, details aids, banner ads, journal ads, etc.

oEducational and motivational tools for the sales force

Spends the majority of time making sure that tactics (sales aids, brochures, etc.) forthe campaign of his/her primary account are executed in an accurate, creative, andtimely manner

Consults with Account Services and Momentum colleagues for information onproduct

Obtains additional background and current development information throughresearch (Internet, medical publications, etc.)

Reviews advertising trends, consumer surveys, and other data regarding marketing ofspecific and related goods and services in order to formulate a presentation approach

Works with supervisor and/or art director to develop creative strategies, developconcepts, and may be called on to act as creative lead on proposed projects

Reviews/presents copy to senior team members to ensure adherence to strategic focusand tone

navigates an ever-changing landscape while adjusting and revising copy untilapproved

Develops therapeutic flexibility in order to provide copy support where needed (i.e.,backup for other accounts and New Business accounts)

Collaborates with an Art Director on new business opportunities

Explores ways that the Art Director can graphically present the brand story andassociated data

understands the role of strategy in the creative development process and contributesto the development and refinement of brand strategy on assigned brands

Familiarizes themselves with industry practices especially FDA regulations

Familiarizes themselves with client workflow, risk environment and therapeutichistory

Demonstrates an ability to think visually

Understands the idea of branding and campaign development

Background/experience and skills

Experienced in referencing, annotating, and fact checking manuscripts and layouts to prepare jobs for submission.

Bachelor's degree preferred

6+ years experience in a promotional agency

Science and/or medical background ideal

Possesses an inquisitive mind, asks relevant questions in the search for insights

Demonstrates a strong work ethic and a can-do attitude

Is detail oriented with a strong ability to research and problem solve

Learns quickly and possesses a continuous learning mentality

Communicates clearly, concisely and respectfully both verbally and in writing -Professional writing experience a big plus

Displays strong interpersonal skills and a willingness to collaborate

Displays an ability to perform trajectory thinking. an ability to see beyond primary and secondary associations and connectivity

Bachelor's degree preferred

Demonstrates competency in the entire Microsoft software Suite

Thorough understanding of the digital environment including trends and social media