Senior Content Writer

Company Description

Sciflare Technologies Pvt Ltd is a 10+ year IT/software company that provides innovative and quality solutions in various verticals such as mobile apps, enterprise solutions, software/cloud solutions, fantasy sports solutions, web applications, Facebook apps, e-commerce solutions, and gaming applications. The company has worked with top clients such as Provident Bank, Century Financial, HDFC Life, Cisco, and The New Indian Express etc

Role Description

This is a full-time, on-site role in Chennai for a Senior Content Writer. We are a Software Company & you will be managing All Contents for Digital Marketing for Sciflare, not for our Clients, as a Senior Content Writer you will be responsible for Content for Social Media Marketing, Branding, Web Copies, Blogs, SEO, SEM, Lead Generation, Email Campaigns, and Demand Generation. Expected to possess a passion for writing in Tech, AI, Mobility, Blockchain, User Centric, SaaS and ability to generate exciting and compelling stories.

Skill Set

Research, Competitor Analysis, Tech Trends, Content Strategy, Content Structure & Styles, Expertise in Written English, Ability to come up with Compelling & Engaging Stories.

Responsibilities

• Conducting in-depth research on industry-related topics and writing original plagiarism-free content
• Writing creative captions for promos as well as social media.
• Analyzing content marketing metrics and making changes as needed
• Collaborating with other departments to create innovative content ideas and assist the marketing team in developing content for advertising campaigns
• Recommending new content to address gaps in the company's current content
• Measure and improve content programs
• Review and implement process changes to drive operational excellence
• Work with design and web development teams to launch collateral
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.
• Manage tight turnaround times and contribute to campaign ideas.
• Keep up with the current trends and happenings to use that as an opportunity to create campaigns.
• Creative writing skills, as well as the ability to communicate and collaborate effectively
• Familiarity with digital marketing strategies
• Excellent written and verbal communication skills
• Ability to work independently and meet deadlines
• Experience in the IT/Software industry is a plus
• Bachelor's degree in English, Journalism, Communications, or related field

Life@Sciflare

• An exciting & lively workplace gives you the chance to work in an environment where you may unleash your creativity and inventiveness to the best extent possible.
• Work in a collaborative setting where your cooperative team contributes new perspectives to your objectives and forges strong bonds.
• Growth mindset: You are nurtured through each stage of your professional advancement by learning and unlearning new things.

You will be part of the Multi-Channel Platform Web & Mobile Development Team at the Sciflare Technologies Pvt Ltd office in Chennai. ([Confidential Information]), The role is office-based, working from Monday to Friday 10:00 AM to 07:00 PM & work on alternate Saturdays.