Company Overview: Kytes by ProductDossier is a leading IT firm specializing in innovative software solutions for Project Management, Resource Management, and Project Financials & Delivery. Our cutting-edge technology empowers businesses to streamline their project workflows and enhance overall efficiency. We are seeking a dynamic and creative Content Marketing Specialist to join our team and drive compelling content across various channels.
Responsibilities:
- Develop engaging and informative content for the company's website, including landing pages, blog posts, White Papers, and case studies.
- Craft persuasive and conversion-oriented content for emails, social media platforms, and marketing collateral.
- Collaborate with the marketing team to create content for various campaigns, ensuring alignment with brand messaging and campaign objectives.
- Contribute to the development of lead magnets, webinars, and other materials to attract and nurture leads.
- Manage and curate content for social media platforms to increase brand awareness and engage the target audience.
- Stay updated on industry trends and incorporate relevant content into social media strategies.
- Develop scripts and content for YouTube videos that showcase product features, user tutorials, and industry insights.
- Create engaging content for webinars, ensuring a compelling and educational experience for participants.
- Optimize content for search engines to enhance online visibility and drive organic traffic to the company's digital assets.
Qualifications:
- Proven experience of at least 4 + years in content creation for software solutions, preferably in the IT industry.
- Exceptional writing and editing skills with a keen eye for detail.
- Strong understanding of digital marketing strategies and content marketing best practices.
- Familiarity with SEO principles and the ability to incorporate them into content.
- Proficiency in creating multimedia content, including video scripts and webinar presentations.
- Ability to work collaboratively in a fast-paced environment.
Benefits:
- Health and wellness programs
- Professional development opportunities
- Collaborative and innovative work environment
