Senior Content Marketing Specialist

This role is not remote, the candidate will have to work from the office location in Indore. Here is the link to apply: https://cloudlims.keka.com/careers/jobdetails/21902

About CloudLIMS

CloudLIMS.com is a SOC 2 compliant and ISO 9001:2015 certified informatics company. Our SaaS, in the cloud Laboratory Information Management System (LIMS), CloudLIMS, helps biorepositories, analytical, diagnostic testing, and research laboratories, manage data, automate workflows, and follow regulatory compliance at zero upfront cost. We have been recognized as an Organization with Best Employee Relations Practices, as well as an Employer of Choice in India by the World HRD Congress.

https://cloudlims.com/careers/

Our mission is to digitally transform and empower laboratories across the globe to improve the quality of living. We build a digital tool called Laboratory Information Management System (LIMS) that manages all the information & data flow for analytical and clinical laboratories. We have enabled hundreds of analytical testing labs to help keep food, air, and water fit for public consumption. We have partnered with biobanks, clinical research & COVID-19 testing laboratories in the fight against life-threatening disease & the pandemic. We have created a positive change in society through responsible business practices of caring for the well-being of people and of making the world a better & safer place to live in.

Our Culture

At CloudLIMS, you're valued not only for what you know but also for how you think and collaborate. We encourage an open culture and respect differences. We try to future-proof business operations and achieve sustainability. For doing so, we keep looking for extremely talented individuals and ideas to contribute to what we do which is where you come in. Read more: https://cloudlims.com/careers/life.html

Our Team

You'll be an integral part of the Marketing Team and also interact with the Product Team and the Customer Success Team. You'll join a close-knit team of top talent to define the next generation of our cloud-based product, used globally by many lab users. We are looking for an experienced Sr. Content Marketing Specialist with a flair for content writing and an impeccable grasp of the English language..

What will you learn

At CloudLIMS, we believe in learning and adapting well to changing environments to perform the best over time. As an organization, we invest heavily in building talent and provide our employees with ample opportunities to grow into larger roles with more responsibilities.

Working with us, you will get the opportunity to:

• Redefine your content writing and editing abilities.
• Learn about the latest advances in multiple industries, such as biobanks, clinical research, clinical diagnostics, and analytical testing.
• Build your reputation as an author in the international scientific laboratory community.
• Attend training sessions to improve your technical knowledge and writing capabilities.
• Identify problems in existing content pieces and recommend ways to address them, improving your quality assurance skills.
• Learn excellent time management, multitasking, and organizational skills.

So, what are you waiting for Apply today and discover a world of opportunities.

What will you be doing

• Author well-researched content, including blogs, whitepapers, webinars, case studies, publications, posters, videos, press releases, talk presentations, and social media posts to generate inbound leads for the sales funnel.
• Repurpose existing content into speaking engagements and other marketing collaterals.
• Develop, implement, and recommend marketing campaigns that promote the company's product and services.
• Assure the quality of all marketing materials before they are released.
• Prepare strategic blueprints for outsourced content pieces and review external content pieces for technical and language accuracy.
• Conduct competitor analysis to identify content opportunities and trends.
• Collaborate with cross-functional teams to ensure the content aligns well with overall product positioning, business goals, and brand voice.
• Leverage Search Engine Optimization (SEO) strategies in writing to increase traffic to our website and maximize the online visibility of our content pieces in SERPs.

Required

• Creative thinker with a passion for storytelling and content creation.
• 5+ years of experience in technical content writing, preferably in the field of healthcare, research, analytical testing, or related domains.
• A Master's degree in Biotechnology, Life Sciences, or a related field.
• Excellent writing skills, as well as the ability to communicate and collaborate effectively.
• Ability to work independently in a fast-paced, dynamic environment and adapt to changing priorities.
• A keen eye for grammatical accuracy and language details.
• Ability to quickly research diverse scientific topics, grasp technical knowledge, and translate ideas into engaging content pieces.

Nice to Have

• Knowledge of digital marketing tactics, including SEO and email marketing.
• Proficiency with writing and presentation tools, such as Google Docs, Microsoft Word, PowerPoint, and Google Slides.
• Experience working for a laboratory informatics or LIMS company.

Benefits

Our competitive compensation is supplemented with a comprehensive benefits program that includes:

• Interest-Free Loans
• Medical Insurance Cover for Your Family
• Reimbursement of Gymnasium Membership
• Sign ups for Training/Certification Programs
• Lunch & Snacks
• Casual Dress
• Work Flexible Hours
• Maternity & Paternity Benefits

and many more that help you achieve the work-life balance that you desire. Read more: https://cloudlims.com/careers/benefits.html