Job Description
ABOUT THE ROLE AND OUR TEAM:
The Ad Trafficker is responsible for all digital post-sales advertising campaign coordination including ad trafficking and technical support, performance reporting, analysis and creative trafficking across display channels.
RESPONSIBILITIES:
This position will coordinate efforts with various groups within the organization such as Account Management, and Ad Insights. Monitoring campaign performance, communicating campaign status, collecting creative assets and ensuring they meet technical specifications, testing online ads, troubleshooting online ad issues, analyzing and distributing campaign performance reports. This position may also be responsible for project management of custom production campaigns and new ad products as determined by the business unit.
SUCCESSFUL CANDIDATES HAVE:
- Effective project management skills with proven ability to work with various groups to reach a common goal.
- Demonstrated ability to work under tight deadlines, communicating timelines and urgency effectively with stakeholders
- Creating ad copy and landing pages that are optimized for conversion and relevance.
- Ability to bridge communication between technical and non-technical teams.
- Capability to gather and filter complex data, providing insight related to analytics and revenue recognition.
- Excellent written and verbal communication skills for internal and external communications with senior sales and agency executives.
- High degree of initiative and proven ability to execute, both individually and as a team
- Manage multiple client accounts simultaneously and prioritize workload effectively.
- Troubleshoot and resolve technical issues with campaigns running through Google Ad manager
- Experience in Google Ad Manager - ad trafficking or ad trafficking technical support, Creative trafficking.
- Experience working with Adobe Photoshop to edit and update creatives.
- Experience in digital ad operations, 3rd party tags and trackers. (Eg., DCM, IAS, Campaign manager Tag)
- Familiarity with JavaScript, HTML and troubleshooting online technical issues.
- Process ad trafficking requests accurately and efficiently, including:
- QA of trafficking campaigns (identification and remediation of issues)
- Upload creative files into the ad campaigns
- Assign creative to appropriate placements as detailed in the trafficking sheet.
- Implement business rules as instructed in the trafficking sheet
- Implementation of additional ad tracking code
About Us
At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference!
WHAT WE LOVE ABOUT YOU:
- You Dream Big. You iterate and experiment to drive innovation.
- You Love Our Users. You keep our global community at the center of everything you do.
- You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion.
- You Hustle Every Day. You favor urgency and own your outcomes.
- You Win Together. People are at the heart of our success and you play as a team.
WHAT YOU LOVE ABOUT US:
We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter both in and out of the office. We offer flexible vacation, generous parental leave and prioritize initiatives that support the growth, development, and happiness of our people.
TKWW's approach to the future of work : We embrace a remote culture and empower our employees to work wherever they feel most productive. To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Boston, MA; Delhi, India; Galway, Ireland; London, England; Madrid, Spain; New York, NY; Omaha, NE; Portland, OR; and Washington, D.C.
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US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
U.S. Applicants: If you are a resident of California, Colorado, Washington State or New York City, please email [Confidential Information] to request your state-specific job description. In the subject line, please add the specific job title of the role you are applying to. Please also be sure to specify your state of residence.
Organization
WHAT WE DO MATTERS:
Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide's leading family of brandsincluding The Knot, WeddingWire, Bodas, The Bash, The Bump, and morehelp people take celebration planning from inspiration to action. When you join our global team, you'll be a part of a diverse group of individuals passionate about serving and enabling our communities to celebrate the moments that make us.