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Regalix

Senior Account Strategist

Regalix
Early Applicant
  • a month ago
  • Be among the first 50 applicants
Exp: 0-2 Years
Bengaluru / Bangalore, India
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Job Description

As a Senior Account Strategist, you will be responsible for assisting Client Account Managers in your designated vertical and region to meet clients advertising objectives and grow revenue through a combination of performance-driven and awareness-driven campaigns. The Senior Account Strategist is an IC responsible for managing and delegating the work appropriately to level 1 Account Strategists to focus on strategic activities that will directly support Client Account Managers in driving revenue.

Responsibilities:
  • Assist with pre-launch tasks including, but not limited to: communicating asset requirements, IO generation, Deal Desk approvals, etc.
  • Liaise with AdOps team to collect assets.
  • Build campaigns, and provide proof of concept via client-ready launch reports and/or screenshot decks.
  • Monitor campaign pacing on a daily, weekly, and monthly basis.
  • Provide regular Pacing and Performance updates to Client Account Managers and clients over email and Slack.
  • Proactively make recommendations to hit the pacing and/or performance goals of the client s advertisers.
  • Hands-on daily/weekly campaign optimization.
  • Pull and analyze data to compile compelling and actionable insights that move the advertisers business forward.
  • Create polished, advertiser-ready wrap reports and QBRs.
  • Provide support and expertise to clients directly via Zoom, Email, and/or Slack communications.
  • Provide out-of-office coverage for Client Account Managers.
  • Lead weekly or bi-weekly client calls and capture follow-ups.
  • Assist advertisers with troubleshooting (ie. Pixel placement, Ads Platform training, and/or bugs).
  • Recognize and represent Client Account Manager and advertiser needs to management and cross-functional teams.
  • Proactively identify areas of improvement and continued career development.
What We Expect from You:
  • Direct Sales or Account Management experience, especially in an upselling environment.
  • Strong understanding of performance and brand advertising metrics (ie. CPM, SOV, CPA, Conversion Lift, Brand Lift, Reach & Frequency).
  • Expert skills with Excel and/or Google Sheets and delivering actionable insights.
  • Experience with Insights platforms like ComScore and Brand Watch.
  • Experience creating reports and dashboards with multiple sources of data.
  • Understanding of digital measurement solutions.
  • Ability to cultivate strong relationships with Sales partners.
  • Exceptional communication and collaboration skills QA Mindset and High attention to detail.

Mandatory Skills:
  • Experience in Digital Marketing.
  • Experience using MS OFFICE Tools.
  • Optimizations.
  • Should be a pro in suggesting optimization ideas.

More Info

Industry:Other

Job Type:Permanent Job

Skills Required

comscore
Ms Office Tools
google sheets
Excel

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Date Posted: 09/10/2024

Job ID: 95716693

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