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Job description
Hiring - SEM/PPC Analyst for leading Digital Marketing MNC
A SEM Analyst works on campaign life cycle management. This role demonstrates proficiency with online search (PPC) and display advertising techniques. SEM Analyst will be responsible for the performance of the assigned book of campaigns and will leverage training provided to effectively optimize the campaigns to meet advertiser goals.
Role & Responsibilities
Review the ads, keywords and landing pages and check whether they are in alignment with the focus of the campaign Handle, review, and perform daily account responsibilities associated with Google AdWords, Bing and ReachLocal internal platforms for a variety of clients Identify trends and insights to achieve CPL goal benchmarks set in paid search campaigns Troubleshoot issues impacting campaign performance and communicate with customer success manager to clarify and make recommendations accordingly Monitor and administer ReachLocal proprietary dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals Ensure that the assigned campaigns are reviewed within the set timeline of 30 days and achieve set quality benchmark Keep pace with search engine and PPC industry trends and developments Maintaining and monitoring Larger Keywords List, Negative Keyword Mining, Bids and Budget and; diagnose the root cause and come up with solutions to improve campaign performance Build rapport with stakeholders; Send across timely & appropriate communication to the onshore team
Key Requirements
Full Time Bachelors degree. 1-2 years of experience in Search Engine Marketing/Advertising, any corporate experience Location: Goregaon East, Mumbai India Schedule:
Full-Time Shift Timing: 9:30 am - 6:30 pm (Monday To Friday) including 1 Saturday working in a month a brief summary of what your company does
Skills: ppc,recommendations,software,keywords,word,excel,campaigns reviews,google ads,ad groups,keyword lists,click-through rate,digital advertising,display advertising,troubleshoot issues,web presence,proactive campaign management,cost per lead,usa today network,online search ads,cost per click,search engine optimization (seo),search engine marketing (sem)
Please mail resume on [Confidential Information] or Whatsapp Resume on 8369571181
Industry:Other
Job Type:Permanent Job
Date Posted: 08/10/2024
Job ID: 95331995