Job Description : SEO Team lead
We are looking for an experienced and dynamic SEO Lead to take charge of our online presence. As an SEO expert, youll be responsible for developing and implementing strategies to improve our websites search engine visibility, drive organic traffic, and enhance user engagement. From keyword research to technical optimization, youll play a pivotal role in elevating our brands digital footprint
Responsibilities:
- Develop and implement comprehensive SEO strategies to improve organic search rankings and drive qualified traffic to the company's website.
- Conduct keyword research, competitor analysis, and website audits to identify opportunities for optimization.
- Optimize website content, meta tags, and site architecture for improved visibility and relevance in search engine results pages (SERPs).
- Collaborate with content creators, web developers, and digital marketers to ensure SEO best practices are integrated into website updates, content creation, and marketing campaigns.
- Monitor and analyze website performance metrics, including traffic, rankings, and conversions, and provide regular reports and insights to stakeholders.
- Stay updated with industry trends and algorithm changes to adapt SEO strategies accordingly and maintain a competitive edge.
- Lead and mentor junior SEO team members, providing guidance, support, and training to enhance their skills and capabilities.
- Work closely with cross-functional teams, including product, engineering, and sales, to align SEO efforts with business objectives and drive overall company growth.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or relevant field.
- Minimum of 2years of proven experience in SEO roles.
- In-depth knowledge of SEO best practices, algorithms, and ranking factors.
- Experience with SEO tools and software such as Google Search Console, and Google Analytics.
- Strong analytical skills and proficiency in data analysis to drive actionable insights and decision-making.
- Excellent communication and collaboration skills, with the ability to effectively interact with stakeholders at all levels.
- Leadership qualities, including the ability to inspire, motivate, and mentor team members.
- Proven track record of successfully improving organic search rankings and driving measurable results.
- Continuous learning mindset to stay updated with evolving SEO trends, techniques, and technologies.