Search Engine Optimization Specialist

Job Title: SEO Professionals

Location: Andheri Mumbai

Required: Immediate Joiner

Job Overview:

As an SEO specialist you'll identify strategies, techniques, and tactics to increase the number of visitors to a website and obtain a high-ranking placement in the results page of search engines. By generating more leads for the business you'll open up new opportunities for driving growth and profit.

Responsibilities:

As an SEO specialist, you'll need to:

write original content for webpages - tailored for the target audience.

Finding trending keywords related to a brand that people use in search engine queries.

Creating a list of keywords to add to the web content to help them rank organically on search engine results.

Basic WordPress experience is required.

Experience with WordPress SEO plugins such as Rank Math, Yoast SEO, etc.

make technical recommendations to developers.

Test, collect, and analyse data, identify SEO trends, and gain insights about target customers likes and dislikes tomaximise ROI from an SEO campaign.

Track, report, and analyse web analytics data SEM.d the various search engine marketing (SEM) campaigns.

Manage campaign costs, ensure budgets are not exceeded, calculate monthly campaign costs, a campaigns. necessary steps to adhere to the budgets.

Optimise website copy and landing pages for SEM.

Undertake research, expadeployed.nd refinement of keyword

Research and understand the SEO efforts of competitors.

Develop and execute off-page SEO through link building.

Work in collaboration with different teams to ensure best practices are deployed.

Qualifications & Experience:

Any graduates, degree in IT, business and technology or marketing.

3 to 5 years + years relevant experience and technical skill.

Skills:

You'll need to show:

a genuine interest in SEO.

evidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platforms.

a commitment to keeping your technical skills and knowledge up to date.

an inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming.

an ability to understand social media platforms and how to use them to distribute content, gain more links and build successful campaigns.

proficiency in Microsoft Office and an excellent knowledge of Excel

• some experience and knowledge of web hosting.