Search Engine Optimization Executive

Job Title: SEO Executive

Location: Mumbai, India

About Knya:

Knya is India's leading online medical apparel brand. The brand was founded in 2021 by the

husband-wife duo, Vanshika and Abhijeet Kaji. The vision of Knya is to fill in the gap of

functional and fashionable medical apparel for the medical industry across the country at

multiple levels. Knya has raised seed funding, led by DSG Consumer Partners, with

participation from the promoter family of Narayana Health and Cipla Health amongst others.

Since its inception, Knya products have been delivered to 900+ cities and 200+ medical

institutes across India.

About the role :

We are seeking a detail-oriented and proactive SEO Executive to join our team. The ideal

candidate will be responsible for implementing and managing search engine optimization

strategies to increase website visibility and improve organic search rankings. The SEO

Executive will work closely with the marketing team to execute SEO initiatives, analyze website

performance, and identify opportunities for optimization.

Roles and responsibilities :

On page

Develop and execute SEO strategies to enhance website visibility and drive organic

traffic.

Conduct keyword research to identify target keywords and optimize website content.

Optimize on-page elements such as meta tags, headers, and internal linking structure.

Monitor website performance using tools like Google Analytics, Search Console,

Off page

Implement off-page SEO tactics including link building and outreach initiatives

Research and analyze competitor advertising links

Develop and implement link building strategy.

Skills required:

Strong attention to detail with an analytical mind and problem-solving attitude

Ability to work with teams

Ability to adapt to new tools and software

Google Analytics Power User

Outstanding, clear communication

Tools to master:

Google Analytics

SEMRush

Screaming Frog

Google Search Console

Google Docs, Slides, Sheets | Excel, Word, Powerpoint

If you are passionate about SEO and eager to make a meaningful impact in a dynamic and collaborative environment, we invite you to apply for the SEO Executive position.

Apply now by sharing your resume at [Confidential Information] to join our team as the SEO Executive

at Knya.